Feed the tuna mayonnaise

At the beginning of this year I had a creative spurt so strong I was scaring myself. I looked around and saw so many endeavors, businesses, ideas, I was on fire – most of these ideas centered on other people’s businesses. And then I hit a lull when my hair fell out but this is only a reorganization (truly). One thing for sure is in looking around I am beginning to see creative spirits on the ascend. Take what Anne Flournoy is doing with Louise Logs – minute episodes following a character who embodies a woman’s sole desire for self actualization, a mission close to my heart. I read that YouTube is making alliances with film producers in their quest to find original content to fuel the rise of online video (outside of consumer generated content). Anne is a pioneer in the webcom genre and I expect more will follow in her footsteps very soon. If you are not already tuned to this YouTube channel, check it out.

I think if you surround yourself with creative minds, you flourish. I saw this when I lived in San Francisco and most of my friends were painters, writers, architects.

I lay in bed this morning cataloging:

Bayou St. John Conservancy – a one stop entity that pulls together all of the organizations that have an interest or authority over Bayou St. John. [reader – an amazing number of orgs claim authority but hardly any can claim responsibility).

Ford Motor Company – don’t won’t to give away my idea here, but personalizing their story through webisodes. I already have a treatment for the first one.

My friend Beth who owns a wine store, she’s a fabulous cook and I thought she should create a pop-up food kiosk in her store for prepared foods (a big trend) that could lead to food products sold online and through other groceries – Beth’s Delights.

Video phone messages – someone should create the ability to film yourself leaving a message, which takes away the angst of trying to text on those bitty screens, is still not simply a voicemail, and gives people the ability to see someone’s gestures, which highly personalizes the message.

Girlfriend’s App – know those times when you are in a drive by shopping mode and you try something on and would kill to have your best girlfriends in the dressing room with you? The Girlfriend App – you take a shot of the outfit and quickly disseminate it to your gal pals and get instant feedback (buy, no buy).

Tin for Tots – this is an ongoing dream of Tatjana and mine, to have a bus to drive around and park on Saturday mornings to read to kids whose mothers are harried and don’t have time or the wherewithal to read to them – delivered with healthy snacks.

Patsy’s Pet Heaven – a place for unwanted animals named after my mother.

and so on and so on. Once you are in an environment that supports creativity, it flourishes. I often quote Flannery O’Connor’s “habit of art” mantra, and so it was last night in reading The Power of Habit, which Tatjana got me, that had this one sentence that stopped me – “Sometimes people need a jolt … . It gave us a chance to reexamine everything.” and once a sense of crisis grips a business, everyone becomes more open to change.

Most of who we are is from habit, most of who we are can be changed, but it ain’t easy. Most of us follow change, but I’m most interested in those who are pioneering change.

One Response to “Feed the tuna mayonnaise”

  1. Mudd Says:

    GREAT post.

    GREAT ideas.

    VERY inspiring.

    I needed to read this particular post at this precise moment in my life.

    Thank you!

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